Entrepreneurship and the Youths

It is now common knowledge that Kenya is among countries with high unemployment rates. Kenya has to create at least 900,000 jobs annually between now and 2025 to absorb the high number of youths joining the job market, according to the latest World Bank report. The report further says about nine million individuals are expectedContinue reading “Entrepreneurship and the Youths”

Banks Must Act Decisively.

The revelation that some top lenders are yet to adjust charges on customer loans, two months after the Central Bank of Kenya (CBK) lowered its benchmark rate, raises questions on the ethical culture of business. Market enquiries indicate that some key banks are still charging 13 percent on customer loans despite the Central Bank RateContinue reading “Banks Must Act Decisively.”

Banks Must Act Decisively.

The revelation that some top lenders are yet to adjust charges on customer loans, two months after the Central Bank of Kenya (CBK) lowered its benchmark rate, raises questions on the ethical culture of business. Market enquiries indicate that some key banks are still charging 13 percent on customer loans despite the Central Bank RateContinue reading “Banks Must Act Decisively.”

Preliminary Overview of Market Research.

Introduction Success. Every business strives for it, but how many actually achieve it? How does a simple idea grow into a corporate enterprise? Unfortunately, according to sources like Bloomberg, Forbes, and Business Insider, very few ever do. So, how do you help your organization reach that elite group of businesses with captivating success stories? TheContinue reading “Preliminary Overview of Market Research.”

101 Catchy Digital Marketing Slogans

Here is a list of the greatest digital marketing slogans of all-time. These catchy slogans are followed by the Greatest Marketing Company Names of All-Time and a special post revealing the Perfect Slogan Formula. A 21st-century advertising agency. A place where ideas grow. Activate Listening. Ad agency by day. Invention lab by night. Affective ideas. Since always. AnContinue reading “101 Catchy Digital Marketing Slogans”

Four Marketing Tracking Methods to Improve Your Campaigns

Before launching your campaign, even before you start the framework, the first step in any data-driven marketing campaign should be to define goals and understand how they will be measured. Your goals will dictate what metrics are important to your team and therefore, will drive the marketing tracking software you will use. For example, whenContinue reading “Four Marketing Tracking Methods to Improve Your Campaigns”

Introduce Yourself (Example Post)

This is an example post, originally published as part of Blogging University. Enroll in one of our ten programs, and start your blog right. You’re going to publish a post today. Don’t worry about how your blog looks. Don’t worry if you haven’t given it a name yet, or you’re feeling overwhelmed. Just click theContinue reading “Introduce Yourself (Example Post)”

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